Create3D: 3D Printing Designathon

April 15, 2017

Real Industry was a proud sponsor and attendee of Create3D, UC Berkeley’s annual 3D printing designation. In this event, students were encouraged and mentored to developed a marketable product that motivates people to lead healthier lives. Students learned from mentors at companies such as Autodesk, Raise3D, and Turtle Beach.

U-M Center For Entrepreneurship Presents Kara Swisher

March 17, 2017  |  In partnership with U-M Center For Entrepreneurship and Recode.

At this invitation-only evening of networking and discussion, hosted at the stunning Autodesk Gallery, invitees met with 50 of the best student entrepreneurs visiting from the University of Michigan, as well as over 75 Real Industry mentors, executives, and thought leaders. Kara Swisher, the keynote speaker, engaged participants with her talk on leadership at the junction of tech and politics.

Design for Audio Technology Challenge


February 22, 2017  |  In partnership with Autodesk.

This flagship partnership between Autodesk and Real Industry gave students the opportunity to showcase their innovative ideas, amplify their portfolio and future career skills, and present their designs to audio industry leaders. Real Industry facilitated judging and collaboration between engineering leaders and designers from Bose, Sonos, Sennheiser, and Turtle Beach.

The challenge was a unique blend of kick-off events (UC Berkeley Design Challenge: Audio & Education and Create3D: UC Berkeley Designathon) and an online challenge. The online challenge reached over 10,000 students, across 70 countries. Students submitting over 1,025 headphone, speaker, and earbud designs!

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Real Industry’s cutting edge content and deep industry connections inspired students to participate in our Design for Industry program. We utilized Real Industry’s full potential to inspire students across the globe to design and create new Audio Technology devices.
— Rob Roberts, Strategic Programs & New Partnerships Manager, Autodesk
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The Audodesk Audio Challenge was an eye opener into a world of design, it gave me a feel for what it is to be a designer, from brainstorming the ideas to having a hard and set deadline. I was filled with excitement, this truly was a valuable real world exposure.
— Sugan, Student


Real Startup Ideation Day at Stanford University

February 11, 2017

This event was an opportunity for students to come and give their startup ideas some gas, some of which came in teams and with prototypes of their ideas. At Ideation Day, students got a taste of what it takes to join the Stanford Arts Intensive Next Stage: Real Startup in the upcoming Summer.

Stanford Women in Business Presents: Women in Music Panel

January 25, 2017

At this SWIB panel, participants heard from three successful women in the music industry. From artist management to mastering engineering, to executive management, these speakers exposed their diverse journeys and how their gender identity has influenced them. This event featured Piper Payne (Mastering Engineer at Coast Mastering), Jami Stigliano (Music Industry Consultant at ICONIC Artist Management), and Stephanie Barnes (Senior Manager Corporate Communications at Pandora).

McGill Tech Week Workshop

January 23, 2017  |  In partnership with LANDR and Turtle Beach.

In this workshop, students gained hands-on experience in applying marketing skills to the ever growing music, gaming, and entertainment technology industries through work on real-world product design challenges with executives from LANDR. This workshop enabled students to better translate their college-learned skills to a specific job, while teaching them about the opportunities available for them in the music, digital media, entertainment technology, and consumer electronics industries. This workshop gave students an insight into how marketing actually works and aided them in developing their professional network.

How Industry Really Works (CCRMA Colloquium)

November 16, 2016

In this session, Jay LeBoeuf, Executive Director of Real Industry, shared stories about how to make research more user-oriented and what the state of the music and audio technology industry is. Students evaluated their career options outside of the Knoll and gained an understanding of how leading audio companies take products from ideation to commercialization. 

Solange Knowles and Melissa Harris-Perry Explore #BlackGirlMagic

October 27, 2016

Musician Solange Knowles and public scholar Melissa Harris-Perry took the stage at CEMEX Auditorium for an intimate conversation about the #BlackGirlMagic movement. The event was hosted by Stashimi and Microphone Check, a hip-hop podcast series, and was sponsored by the Institute for Diversity in the Arts (IDA) and Stanford Arts and Real Industry. The event also featured Ali Shaheed Muhammad and Frannie Kelley.

Stanford Design Challenge with Bose

October 23, 2016  |  In partnership with Bose.

Inspired by Bose's BOSEbuild, this one-day workshop had Stanford students design and build an interactive audio and science educational kit using headphones, earbuds, and custom software. They pitched their ideas to experienced product designers, engineers, and executives from Bose for a chance to win over $1,5000 in Bose headphones. Participants explored the science of hearing and audio technology, and created, recorded, and experienced 3D audio.

Bose has an active college intern program aimed at attracting engineering talent. Working with Real Industry allows us to show up on campus in unique and targeted ways that are more effective at finding the best students. And, most importantly, Bose is philosophically aligned with Real Industry’s goal of educating students about the challenges and opportunities of working in the audio industry.
— Neal Lackritz, Director of Technical Education, Bose
Engaging with students on campus is critical for any company wishing to enable a healthy pipeline of new talent. But to build a connection that is mutually beneficial to the students, faculty and the company is a challenge. Working with Real Industry helped give our interactions a great structure and enabled us to have a great engagement with students at Berkeley and Stanford.
— Lee Zamir, Director, BOSEbuild